ENTER AT YOUR OWN RISK
This 2007 People’s Choice Winner has got heat! We had to go out into the hottest, driest desert in North America to have a vision of the ultimate chip in the quest for hot pepper perfection. A smoky blend of chili pepper, cayenne, chipotle, habanero and jalapeno, with subtle spice accents, this chip will have you seeing visions and leave you thirsty for more. With heat that’s slow to burn and full of flavor, you’ll feel like you’ve been transported to the sweltering, expansive plains of the desert.

WE’RE CHIPPING IN FOR WILDLIFE
Everyone loves the flavor of backyard barbeque – smoky, spicy, tangy and sweet. It’s even better if the backyard is a certified friendly place – for friends and wildlife alike. That’s why the National Wildlife Federation is on a mission to certify 100,000 backyard wildlife habitats. We take this stuff pretty seriously, so we certified our backyards (a 2 acre wetland at our Salem, OR facility and 5 acre prairie at our Beloit, WI facility) and we’ve already chipped in to the NWF cause. If you chip in and certify your backyard by Aug. 31, 2008, we’ll donate an extra $1 to the National Wildlife Federation. Go to www.nwf.org/kettlefoods to get started.

A MODERN TWIST ON A TIMELESS TASTE
Sour cream and onion potato chips have been enticing taste buds since beehives and crew cuts were all the rage. As potato chip connoisseurs who crave perfect flavor, we just had to make a version of this long-time favorite. Starting with our special, sweet sour cream, we added delicate chives and swirled in just the right amount of savory onion for a light and fresh twist on this chip classic. The result: a timeless favorite infused with Kettle™ brand style.

A TOUCH OF FIRE AND ICE
The tangy chili spice is straight on you with this bold chip. The hint of bleu cheese takes time to arrive, but when it does you’ll know. Ah, it conjures up a bit of the yin and yang for us, but balancing the barbeque zing with cool bleu cheese is what makes this potato chip so unique. Flavor alchemy like this – without anything artificial – is what makes us tick.

ODD COUPLE? WE THINK NOT!
When our fans told us to make a flavor with “cheddar and beer” it was like a light going off in our heads. Rich, tangy delicious cheddar cheese with the All-American sublimity of beer. Duh! Why didn’t we think of that? Like Scarlett and Rhett, Donny and Marie, Batman and Robin…some pairs just make sense.

CROWD PLEASIN’ FLAVOR
A backyard barbeque is the gathering everyone feels good about. Our Kettle™ brand Krinkle Cut™ Classic Barbeque chips offer a crowd-pleasing taste of tangy spice, sweet honey and hickory smoke on wavy potato perfection. So go ahead and let your hair down; these chips just make you feel good.

A FLAVOR WHOSE TIME HAS COME
We’ve got get-up-and-go, why shouldn’t our chips? You don’t even want to know how much sour cream we tasted to find the one with just the right tang. These babies are creamy, crunchy and delectable with just enough dill to keep us on our toes.

WHEN MUSTARD MET HONEY
Dijon mustard is sophisticated and a bit snooty. Honey is sweet and wild. Sparks fly when they meet… it’s love at first sight. Honey mellows and softens mustard’s sharp edge. Yes, we know, we’re talking about potato chips here. But take a bite of these sweet, savory lovelies and you just might get obsessed. We are.

POSITIVE VIBRATIONS
You told us to get lost. Get lost on a sultry desert island, that is, with our newest flavor. Thousands of fans voted for the real deal in Jamaican jerk spice – that mash-up of island spices like chili pepper, black pepper, cinnamon, allspice, cumin and thyme. The result is a festival of flavor as funky as a reggae party. Sing it loud: “…we’re jammin’ with Jamaican jerk spice.” Yeah. We’d get stranded on a desert island with this flavor any day. How about you?

WE DON’T TAKE SNACKING LIGHTLY
In fact, you could say we’re obsessed. We really dug into the potato world until we found the exact right perfect one. We hand cook these beauties in small batches for a delectable crunch, coat them with a kiss of salt and then hoard as many bags as we can. If you’re as passionate as we are, we might just share.

WE STOPPED AT PERFECTION
Sometimes you just have to know when to stop. After endlessly seeking perfection, and really digging into the world of spuds, we found The Potato. We created a cut that left deep ridges that lend themselves to a satisfying crunch. We kissed these beauties with a touch of salt, and the shape of the chip held the salt in just the right measure. And then, we stopped.

THE CYCLE OF SPICE NEVER ENDS
In darkness, there is light. In light, dark. Yes, we thought to ourselves, but how do we apply this to chips? Deep and crunchy Krinkle Cut™ ridges hold the beginning and the end of all spices – sharp, spicy pepper intermingled with the lightness of salt to create, yes, the perfect yin yang.

DIPPED IN THE SEA AND BRUSHED WITH VINEGAR
Is it presumptuous to call a chip a harmonic convergence of flavor? Okay, maybe it is. But how else can we describe this perfect balance of sea salt, tongue-puckering tang and crunch? Is it any wonder our fans ask us to make a bag big enough to swim in?

A CHIP THAT TRAVELS FAR FOR FLAVOR
As true chip innovators, we love a challenge. So when a fan suggested that we take Thai cuisine’s complex balance of flavors – sweetness, spice and salt – and balance it on a chip, we reached for our passports. We’ve incorporated the refreshing sweetness and snap of ginger and the red peppery pop of Thai spice to create a collision of East and West in the crunch of the world’s most worldly chip. Have Kettle™ brand – will travel. No passport required.

LET’S RUN AWAY TOGETHER
Every once in awhile, we like to let you choose. You told us to take the feel and flavor of the Mediterranean and paint it across the canvas of our perfect potatoes. To create the flavor alchemy that will take you there, we married Asiago, Romano and goat cheeses with sweet, roasted red peppers. Sometimes all it takes is a chip to indulge your sense of adventure.

LET YOUR FREEDOM FLAG FLY
Let’s face it. Not all chips taste good naked. Insecure in themselves, they cover over sad potato flavor with extreme flavorings. Not so for our unsalted potato chips. Because we’ve searched the world over for the Perfect Potato, we’re letting this chip out of the bag completely naked, in all its small batch-cooked perfect potato glory. With nothing but the rich, rustic flavor nature gave them, our Unsalted Kettle™ brand Chips can’t wait to get out of the bag and show you what they’re made of.

ALL YOGURT SHOULD BE THIS LUCKY
Light and breezy, these chips are a little different -- a hint of onion, a swirl of creamy yogurt, wrapped up in a crunch you can write home about. Have we gone completely mad? When it comes to creating perfectly balanced flavors for our perfect potato chips, yes, okay, we’ve gone mad.